Service Above Self: The Guiding Principle of Rotary International Service Above Self is not just a slogan; it s the core principle that drives Rotary International and its members around the globe. Adopted as the official motto in 1950, it encapsulates the ethos of selflessness, compassion, and a deep commitment to making the world a better place. At its heart, Rotary International is a global network of individuals dedicated to service. With over 1.2 million members in nearly every country, Rotarians live by the belief that serving others is not just an act, but a way of life. Whether it s through local community projects or large-scale humanitarian efforts, the motto challenges members to place the needs of others before their own and to work tirelessly to improve lives. This commitment to service is not limited to financial contributions, but extends to personal time, effort, and expertise. Rotarians work together to address some of the world s most pressing issues ranging from clean water and sanitation, to education, health care, and disaster relief. Through these efforts, they embody the true meaning of Service Above Self. In the face of adversity, the Rotary motto stands as a reminder of the importance of empathy and collective action. The values of integrity, fairness, and respect are ingrained in everything Rotary does, making it not only a service organization but also a beacon of ethical leadership and global citizenship. Service Above Self also extends beyond formal service projects. It influences the way Rotarians live their daily lives, interacting with family, friends, and colleagues. It s about making kindness, compassion, and a sense of duty a guiding principle in all interactions, small or large. At the heart of Rotary s mission is the idea that no one is too small to make a difference. Every action, every effort, no matter how modest, can create ripples that lead to monumental change. This motto is a call to action for anyone who believes in the power of selflessness and wants to contribute to a greater good. In the words of Rotary s founder, Paul Harris, Whatever Rotary may mean to us, to the world it will be known by the results it achieves. And through the work of its members, Rotary proves every day that Service Above Self is not just a motto it s a way of life.